A conversation about what it takes to get your book in the hands of readers, reviewers, and the media. Discover places outside of bookstores that might feature your book, how to set up an author's tour, and get some coveted air time on television or radio.

Maryellen Burns has spent more than 40 years in the booktrade -- working with authors, libraries, booksellers, and book festivals in book development, editing, marketing, promotions and community relations.